Find the white space before your competitors do.
Every week: one gap in the market worth chasing now, plus the Sell-Through List of what's actually selling across top US retailers, and the calls a 25-year luxury wholesale veteran would make.
Free, every week.
Four minutes to read. One opportunity to act on.
This week's white space
FreeThe one gap worth chasing this week, drawn from the data: a price point, shape or category shoppers want and too few brands or stores offer. Plus the full play for brands, buyers and retailers.
The List
FreeThe 15 styles selling hardest across Bloomingdale's, Neiman Marcus, Saks and Shopbop, with price, how many lists carry them and who moved week over week.
The calls
FreeBuy into, watch, ease off. Plain trade calls on shapes, sizes, materials and price points, plus what it means for your line.
Who paid to be a best seller
FreeWhich "best seller" slots were bought as retail media. A spend signal, not a demand signal, and no one else publishes it.
From the Desk
FreeThe merchant's eye: Andrew Dershaw's read on where the market is, and where the opening is.
A new category every edition
Every category comes back, so you see the movers: what climbed, what fell, what's new.
Built for the people who place the orders
"For 25 years I stalked best-seller lists to understand what was driving the market. Now I publish what I see."
Andrew Dershaw, founder
No one can buy a spot on the List.
Rankings come from public best-seller data and a published method. Sponsors never appear in the ranking, and paid placements at retailers are flagged and counted at half weight.
Before you join
Where does the data come from?
Each week we read the public best-seller lists at Bloomingdale's, Neiman Marcus, Saks Fifth Avenue and Shopbop, record rank, price and tags, and score each style across all four. The full method is printed in every edition.
Is this data or opinion?
Both, and clearly labeled. The List and the charts are data. The calls and From the Desk are Andrew's read of it, based on 25 years of buying and selling luxury.
Can my whole team read it?
Yes. Share it with anyone on your team; each person can subscribe with their own email.
What does it cost?
Nothing. Every edition is free while we build The White Space with our first readers.